Scoring Studio
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Fit Score Weights
Region
GCC=100, MENA=70, Global=40
35%
Company Size
501+=100, 201-500=80, 51-200=60
25%
Vendor Fit
Veeam/Veritas=90, Azure Backup=70
25%
Industry
Finance/Gov/Healthcare=90, Tech=80
15%
Fit weights total100%
Combined Score Split
Fit vs Intent
fit + intent = 100%
Fit50% / 50%
Intent Signal Decay
Half-life
Days until signal weight halves
days
At 30d: weight = w × e^(−0.693 × days / 30)
Buying Stage Thresholds
Purchase
Score ≥ this → Purchase stage
Decision
Score ≥ this → Decision stage
Consideration
Score ≥ this → Consideration stage
AwarenessConsiderationDecisionPurchase
Run a preview to see impact
Adjust the weights on the left, then click Preview impact to see how the new model would re-score a sample of your accounts compared to the current model.